The SOF communications committee launched a mobile media campaign to cover the conference in Madison, WI Sept. 11-14. We used the SOF Facebook page to highlight news events as they occurred, and webmaster Jennifer Newton created a new Twitter account under the handle @ShakeOxFellows where she kept readers informed about each presenter at #SOFconf. I gave a presentation on mobile media basics, and blogged daily about highlights of the conference on our SOF news page.
Conference reports have continued in the days following the event; and readers may sign up to receive email notification of new posts by typing their email address in a box on the home page of our website. SOF is using MailChimp software for emailing news reports, fundraising, and calls-to-action. This software is mobile compatible, easy to manage, and allows tracking to gauge whether email campaigns are reaching our audience.
For the first time, the entire SOF conference was video recorded and many of the presentations will be made available to the public from the SOF website. Conference on-site, committee-member Eddy Nix coordinated the production of the videotapes and is working with Newton to prepare the material for release. The first presentations scheduled for release soon are Alexander Waugh’s September 12 speech, “Three Words to Think About”, excoriating the Shakespeare Birthplace Trust for misrepresentation of sites at Stratford-on-Avon; and his September 13 speech, “Sweet Swan”, nominating Hampton Court as the Avon to which Ben Jonson’s refers in the First Folio. (See note.)
Keep in touch and spread the word
For up-to-the-minute Shakespeare-authorship news, take advantage of social media applications for desktop computers and mobile devices.
- The SOF website at http://shakespeareoxfordfellowship.org/ has a news page, book reviews, and journal articles about the Shakespeare authorship question. The site is mobile friendly and can be easily read on your smartphone. Sign up for notification of new posts on the homepage of our website.
- Our news blog is also represented on Tumblr at http://shakespeareoxfordfellowship.tumblr.com/
- LIKE the Shakespeare Oxford Fellowship page on Facebook; SHARE posts to help us reach a wider audience
- FOLLOW @ShakeOxFellows on Twitter; RETWEET our tweets to help get the word out to your followers, too.
You can go directly to the SOF Twitter, Facebook, and Tumblr pages by clicking on their icons in the masthead of the SOF website. If you are using your smartphone, direct links are in the page menu: a gray bar directly under the SOF logo.
- Scrolling down through that bar menu will reveal direct links to both our Facebook and Twitter home pages.
- When you come to either link, you must hit the DONE button to put that link into action.
- If you are not signed up for the social media page that you choose from the menu, you will be prompted to join and/or sign in.
- Clicking on that prompt will lead to a page for signing up and/or signing in
If you are just getting started, download the apps for Twitter and Facebook so that you have a fast and easy way to access them on your smartphone or tablet.
You can learn how-to-sign-up for Twitter on the Twitter Help Center at https://support.twitter.com/groups/50-welcome-to-twitter/topics/204-the-basics/articles/100990-signing-up-with-twitter.
Learn how to sign up for Facebook on the Facebook Help Center at https://www.facebook.com/help/188157731232424.
Note: Both presentations are currently in print: “Three Words . . .” is Part One of Waugh’s Shakespeare in Court Amazon Single, and “Sweet Swan” is published in the newest edition of The Oxfordian 16 that is available online at http://shakespeareoxfordfellowship.org/wp-content/uploads/TOX-16.pdf.